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The Renewal Retention Playbook.

How top agencies retain 95 percent plus. 90, 60, 30 day touches, save calls, and post renewal upsell. The full playbook.

RETENTION IS GROWTH

Keeping 10 Percent Is 20 Percent Growth

Every point of retention beats every point of acquisition. Most agencies ignore the math.

Ignored Renewals

First call is cancel day.

No Save Script

Producers freeze on call.

No Upsell

Never ask for the add on.

THE PLAYBOOK

The Full Playbook

01

90 Day Early

Heads up email, set expectation.

02

60 Day Review

Coverage review call.

03

30 Day Confirm

Rate confirm, prep save.

04

Save Call

If shopping, flow.

05

Upsell

Add line at renewal.

06

Post Renewal

Thank you, referral ask.

WHO THIS FITS

Who This Helps

P and C

Personal lines renewal.

Commercial

BOP GL renewal cycle.

Medicare

AEP retention.

Multi Line

Whole book retention.

PACKAGE FIT

ALE Packages

Launch: $497 per month

Renewal automation deployed day one.

  • Core CRM
  • 90 60 30 touches
  • Save task queue
  • Upsell nudges
  • Retention reports
SEE PACKAGES

Lock In Your Renewals.

Book a demo. We deploy retention automation in your ALE CRM.