SMS is the highest ROI channel but TCPA litigation is real. This guide covers opt in, DNC, suppression, and what safe SMS looks like.
TCPA violations carry $500 to $1500 per message statutory damages. Agents with sloppy SMS programs get sued.
Without clear opt in records, plaintiff lawyers win.
Federal and state DNC lists must be scrubbed monthly.
Replies of STOP must permanently suppress numbers.
Web form, keyword opt in, or verbal with record retention.
Federal and state DNC scrubbed monthly, logged.
STOP replies auto suppress the number.
No SMS before 8 AM or after 9 PM per recipient time zone.
Pre reviewed templates avoid deceptive content.
Opt in, DNC, and suppression logs retained 4 years.
Any agent running SMS campaigns.
FE, Medicare, ACA telesales producers.
Aggregator leads need extra care.
Agency level compliance reviews.
TCPA safe SMS, opt in tracking, DNC scrubbing, suppression automation.
Adds AI receptionist, advanced SMS templates, quiet hours enforcement.
Book a 20 minute demo. We will show you the TCPA safe SMS stack.